THE TRAVEL CASE OF THE ITALIAN SUPERCUP IN RIYADH

Lega Serie A and STEFANO RICCI present a travel case created by SR exclusively for the EA SPORTS FC Supercup, a competition that will be staged in Riyadh from 2 January 2025 to 6 January 2025.

STEFANO RICCI S.p.A., a leading company in the Luxury Fashion & Lifestyle sector, has created exclusively for the Lega Serie A the coordinated leather goods set that includes a travel case in PMA and aluminium with matt black aeronautical paint and smooth calfskin leather trim printed with an octagonal pattern and palladium fasteners custom-designed to protect the Italian Supercup, in addition to the medal trays. "The opportunity to play big matches abroad allows us to enhance Italian football and our teams, but it is also a great opportunity to promote the excellence of the country and the values they represent - said Lega Serie A CEO Luigi De Siervo -. On this occasion we have chosen to entrust, for the first time in the history of Serie A, the creation of a handcrafted trunk, a ‘travel case’ to protect our Trophy, to the skilful hands of Stefano Ricci, a great Italian firm that is highly appreciated in the new markets and in particular throughout the Middle East. The beautiful case welcomes and enriches the Italian Super Cup, also representing the design and tradition that know to look to the future typical of Made in Italy. With this prestigious collaboration, Serie A confirms itself as a real soft power of the country able to export beauty and passion in the most strategic territories at international level". "The prestige of accompanying a trophy as important as the Italian Supercup - says Filippo Ricci, Creative Director of Stefano Ricci S.p.A. - is combined with the values it represents. Our company expresses total Italianism in terms of production and creativity in design and style. With this collaboration, we present ourselves to the great public of world football with a dutiful respect for sharing the passion that unites millions of people. The agreement reached with the top management of Lega Serie A was pertinent to our vision of internationality, especially since this final phase is held in Riyadh, the capital of Saudi Arabia, a country where we recently inaugurated the futuristic Yacht Club on the island of Sindalah".